How to create compelling 1:1 online experiences with personalization

24 Jan 2017 | By Adam Walhout

36% of retailers say that making efforts around personalization has driven higher ROI.  No wonder – personalization helps brands build a stronger relationship with new and existing customers by turning websites into relevant digital customer experiences.

In this video, Cxense CPO Tom Wilde covers the 3 main use cases that publishers and brands need to take into account when taking a real-time, big data approach to improving the overall customer experience.

How to Create Compelling Online Customer Experiences with Personalization